Brands/FashionUnderwear & nightwearBags & gearauto-imported

Know the Origin

London ethical fashion label founded in 2015 by two UK fashion students after the Rana Plaza collapse; it sold clothing, sportswear and footwear with full supply-chain traceability, and closed in August 2022. via brand about page ↗

knowtheorigin.com ↗

Origin

🇬🇧 United Kingdom

via research ↗

City

—

Founded

2015

via research ↗

Company

Micro ~3 people

owner-run multi-brand ethical web shop after liquidation buy-out ≈ 3 · Original company closed Aug 2022 and was bought out of liquidation by Rachel Watkyn; KNOW THE ORIGIN LIMITED (09754135) was dissolved 14 Feb 2026, yet the shop is still live in 2026, presumably under another entity — check whether it is still trading.via estimate ↗

Owner

Independent

Since 2022 trades via Edmends Limited (Companies House 14368000), controlled 75%+ by Stephen Peter Edmends; founded by Charlotte Instonevia research ↗

Price

€ €6–€41

median €18 · T-shirt €18 · typical range of 322 products

Ethics

3.9 / 5

average of 2 sources ↓Good On You: Good

Quality

—

no sources found

Reviews

★ 4.6 / 5

average of 1 source ↓459 reviews

Newsletter

Subscribed

Certifications

Fairtrade ↗

Ratings

Ethics

3.9/ 5

Weighted average of 2 sources

Ethical Consumer 3.9
rating organisation · counts 54%
Ethiscore 2021: Know The Origin [O] 15.5/20 ↗ · 2021-09Ethical clothing guide, Issue 192 (Sept/Oct 2021), old /20 scale; the Fairtrade+organic product row is 16.5/20. Score table in the free magazine flipbook.
Good On You 4.0
rating organisation · counts 46%
Good (4/5) ↗ · June 20 · autoPeople: Good · Planet: Great · Animals: Good

Quality

No independent quality test or expert review found.

Customer reviews

4.6/ 5

Weighted average of 1 source · 459 reviews

Trustpilot 4.6
open review platform · counts 100%
4.6 / 5 ↗ · 459 reviews · 2026-10

Each source is averaged first, then sources are weighted by reliability: audits, lab tests and verified-buyer platforms count most, rating organisations and expert reviewers less, brand-run reviews and community opinion least. Review scores also weigh by how many reviews stand behind them, and anything older than three years fades.

Verification

Weak fit: Multi-brand marketplace of hand-picked designers, not a single producer. Founded 2015 by two students, later bought out of liquidation by Rachel Watkyn; operated by Edmends Limited (England). No HQ city or own-label production stated. Research confidence: medium. Research confidence: medium. Re-check 2026-10-21: appears defunct — its own site says it closed in late August 2022.

Sourcing & ethics

Started by Charlotte Instone as an ethical own-label brand and grew into a multi-brand marketplace; it went into liquidation in 2022 and was bought by Rachel Watkyn. Current own-label production locations are not published.

via research ↗