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Thinking MU

Barcelona fashion brand founded in 2008 by a group of young friends and one of Europe's early sustainable labels; it makes organic and ethically produced clothing inspired by Mediterranean culture, art, design and music. via brand about page ↗

Origin
🇪🇸 Spain
City
Barcelona
Founded
2008
Company
Small ~40 people
Barcelona brand with own stores (store locator) and wholesale ≈ 40via estimate ↗
Owner
—
Price
€€ €40–€170
median €100 · T-shirt €50 · typical range of 696 products
Ethics
3.7 / 5
average of 2 sources ↓Good On You: Good
Quality
—
no sources found
Reviews
★ 4.4 / 5
Newsletter
Subscribed
Certifications

Ratings

Ethics
3.7/ 5

Weighted average of 2 sources

  • Good On You 4.0
    rating organisation · counts 64%
    Good (4/5) ↗ · 2026-07 · autoPeople: It's a start · Planet: Good · Animals: Good
  • MoralScore 3.1
    journalism / NGO report · counts 36%
    62/100 ↗ · 2026-10 · autoGeneric score over 10 categories (environment, social, ethics…) · sector: Habillement
Quality

No independent quality test or expert review found.

Customer reviews
4.4/ 5

Weighted average of 1 source · 102 reviews

  • Trustpilot 4.4
    open review platform · counts 100%
    4.4/5 ↗ · 102 reviews · 2026-10from search snippet; regional pages show 4.3-4.4 with 98-102 reviews

Each source is averaged first, then sources are weighted by reliability: audits, lab tests and verified-buyer platforms count most, rating organisations and expert reviewers less, brand-run reviews and community opinion least. Review scores also weigh by how many reviews stand behind them, and anything older than three years fades.

Verification

User guessed NL; brand is Spanish (Barcelona).

Sourcing & ethics

Independent Barcelona brand founded by a group of friends; uses organic cotton, hemp, Tencel, recycled fibres. Publishes a list of ~15 suppliers across Spain, Portugal, Turkey, India and China; suppliers hold GOTS/OCS/GRS/RCS/RWS, and facilities are said to be Fairtrade, BSCI or SEDEX audited. A significant share is made in Asia; COSH! notes transparency is insufficient for a full assessment.

via research ↗

Products

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Your size

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Production

Where to buy

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Second-hand

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Sales

No sales recorded yet. Sale data builds up over time from brand newsletters sent to the shoppa inbox, plus any sales you add by hand. After a year, this calendar shows when each brand discounts and how deeply.

Discount codes

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